Work Experience
Creative leader and problem solver with 10+ years of experience driving brand and digital experiences. Proven ability to balance vision
with execution across startups and enterprise environments. From leading flagship product campaigns to managing multi-brand
creative, I enjoy turning strategic goals into scalable design solutions. Skilled in developing innovative systems, enhancing e-commerce
experiences, and providing clear leadership in dynamic environments.
Fortune Brands Innovation, Inc. | San Francisco | 2023 - Current
SENIOR DESIGNER – CREATIVE X
(IN-HOUSE AGENCY)
Senior designer on Fortune Brands’ internal Creative X team, leading campaign creative for brands like August home, Yale home, Master Lock, SentrySafe. Oversaw a small design team, scaled multi-brand assets across channels, and integrated AI tools to boost video production efficiency.
• Led campaign creative for Yale, August, and Master Lock across digital and e-comm platform
• Mentoring designers while maintaining quality and operational efficiency.
• Integrated AI tools like ElevenLabs to scale video workflows production.Yale | August Home (Assa Abloy) | San Francisco, CA | 2019-2023
CREATIVE LEAD / ART DIRECTOR
Creative lead for Yale | August Home, owning end-to-end campaign direction across product launches, e-commerce, and digital. Drove brand consistency, led photography, mentored designers, and scaled creative ops through cross-functional leadership.
• Led flagship product campaigns across e-commerce, packaging, and digital platforms.
• Managed agencies and cross-functional reviews to align design with brand goals.
• Boosted growth with optimized landing pages and social content strategy.August Home | San Francisco, CA | 2018-2019
PRODUCTION DESIGNER
Supported August Home’s marketing team with product visuals, e-commerce creative, and digital content during a pivotal growth phase. Built foundational brand materials and contributed to campaigns leading up to the Yale acquisition.
• Created email, social, and e-commerce assets for product launches and brand growth.
• Developed visuals that shaped August’s brand before the Yale acquisition.
• Contributed to campaign assets and lifestyle content with the creative team.Box, inc. | Redwood City, CA | 2017
DESIGNER (CONTRACT)
Contract visual designer at Box, creating branded assets for BoxWorks and global events. Collaborated with brand and marketing teams to deliver digital content for email, social, and promotions that elevated the event and campaign presence.
• Designed event branding and booth visuals for BoxWorks and international shows.
• Created digital assets for email, social, and promotional campaigns.
• Collaborated with brand and marketing teams to ensure consistent messaging.Intel Corporation | San Francisco, CA | 2015 -2017
Digital Designer/PRODUCT DESIGNER
At Intel, I worked across marketing and product design teams—creating digital campaign assets, retouching photos, and designing landing pages. Later, I contributed to wearable tech UX, mockups, pitch decks, and interactive product concepts.
• Designed campaign assets, landing pages, and mood boards for marketing initiatives.
• Built UX flows, personas, and mockups for wearable tech and partnership concepts.
• Supported product storytelling through decks, UI concepts, and interactive ideas.